5 Proven Tips to Sell Your Home Faster in Johannesburg

Mo Chopdat

When choosing to sell a house, you’ll likely want the process to take as little time as possible. After all, time is money, right? The longer it takes to sell, the more it ends up costing you in the long run. Utility bills, taxes, and insurance payments only stop once the property is transferred. Statistically, the longer your home is listed, the less likely you are to get your asking price. To get the highest return on your Johannesburg house, sell it quickly!

Get Rid of Your Stuff

Before you list, advertise, or have a single showing, box up and store everything that isn’t vital. People viewing your home will subconsciously be turned off by clutter. They will feel as if they are intruding on your space, and will never fully be able to picture themselves living in the house. As far as decor, keep it neutral, don’t do unnecessary renovations or over the top color schemes that provide no value to the end buyer . Consider hiring a professional stager to add the right touches to your house.

Great Photos

The majority of people search online for homes. That means you have to capture their attention in only a matter of seconds. The pictures you use in your ad should present the house in the best possible light. Dimly lit rooms and pixelated images do not spur confidence on the prospective buyer. Consider renting a wide angle lens, or hiring a professional to help you get the right shots. Any fees you encounter are well worth it in the end.

Curb Appeal

They say, whether they know it or not, buyers decide right away if they will make an offer on a home. What potential buyers see as they are pulling up to the house, will set the overall tone of the showing. Unlike many other home improvements, curb appeal can usually be done at a low cost.

  • Clean up and weed the garden/lawn
  • Plant some flowers
  • Clean us unnecessary clutter or toys lying in the pathway
  • New hardware such address numbers and door handles
  • Fresh coat of paint on the door, and trimmings

Price it Right

Your home needs to be priced correctly. A great agent will be able to help advise you, however you should do a bit of homework on your own. What are other houses in the neighborhood actually selling for? Run some comps, and don’t price too high.

If your neighbour sold their house at the top of the market, you might be tempted to do the same. It’s important to justify the price by comparing what was different about their house. Maybe they installed a new modern kitchen, have an open concept living room or a pool, does your property compare in a similar way?

Listing your home at an unreasonable price, will only lead to your home being on the market for a longer time and that leads to impending price cuts. In addition, repetitive price drops will make you look desperate or give the impression that there is something wrong with the house. By starting off with a well-researched price, you will be able to hit the market and be competitive with other listings in your area.

Highlight Your Neighbourhood

When a person buys a home, they aren’t just buying the structure, they are buying the location and lifestyle. Potential buyer are not only looking for great home but also for convenience. The location of schools, shopping centres and medical centres play a crucial role in the deciding factor.

Showcase all of the things that make your neighbourhood unique and inviting. Put together a packet to give to people viewing your house. Include information about recreational activities, restaurants and commute times. Let them know about parks, lakes, and anything you love about the area yourself. Is the neighbourhood tightly knit? How about parties and holiday events? Most people are looking for a great home in a wonderful atmosphere. Highlighting the area can be just as important as highlighting the home itself.